Unexus AI didn't start from scratch. It was built on a decade of running real campaigns for real businesses — and relaunched when it became clear that AI and GEO were changing the rules fast enough that a new kind of agency was needed.
In 2015, Richa Gupta founded SE Digicon in India — a digital marketing agency built around one belief: that businesses deserve marketing that produces real results, not vanity metrics. Over the next decade, SE Digicon worked with 80+ businesses across retail, hospitality, education, and enterprise — in India, the UAE, the UK, and the US.
Then two things happened at once. AI started changing how people search — and how businesses operate. And GEO emerged as an entirely new discipline that almost no agency had figured out yet. Running the same playbook with a different name felt like the wrong answer. So Unexus AI was born — registered in the UAE, built to serve businesses globally, and focused specifically on the intersection of digital marketing, AI, and GEO that SE Digicon had spent years moving toward.
The clients are real. The experience is real. The difference is the focus.
SE Digicon founded in India
Started with a handful of clients and a clear focus on digital marketing that could be measured in revenue, not impressions. Based in India, serving clients across sectors.
80+ businesses. Four countries. Six services.
Grew SE Digicon across retail, hospitality, healthcare, real estate, and enterprise — working with clients in India, UAE, UK, and US. Added website development, AI automation, and market research alongside core digital marketing.
GEO changes everything
As AI search engines started answering questions that used to belong to Google, a new discipline emerged — Generative Engine Optimisation. We started building GEO capability before most agencies had heard of it.
Unexus AI launched in the UAE
Registered in the UAE and relaunched with a sharper focus — AI training, GEO, and integrated digital marketing for businesses across the Middle East, India, and beyond. SE Digicon continues to operate alongside it.
Revenue over reports
Impressions and clicks don't pay anyone's bills. Every service we run is measured on what it produces — leads, bookings, revenue. If it's not moving the needle, we say so.
Honest before comfortable
If something isn't working, you'll hear it from us before you have to ask. We'd rather have an awkward conversation early than a bigger one later.
Systems, not silos
Your SEO, website, and AI tools should feed each other — not operate in isolation. We build everything to connect, because that's where results compound.
See what's coming
GEO didn't exist as a discipline two years ago. We built for it early. We're always watching what's changing in search, AI, and digital — so our clients aren't caught off guard.
I've spent more than a decade in digital marketing and growth — performance marketing, SEO, e-commerce, CRO and retention — helping startups and brands across the Middle East and Asia scale on data rather than guesswork. These days my focus is the shift to an AI-first internet, where people increasingly find brands through ChatGPT, Gemini, and Perplexity instead of a page of Google results. I started Unexus AI to help businesses stay discoverable and competitive in that world: through GEO, AI-powered marketing, and the kind of hands-on AI training that actually gets teams using these tools day to day.
I'm a growth marketing strategist helping brands scale with AI. I build the automation and SEO systems behind the work — and I'm straight about what actually moves the needle.
I'm an SEO specialist — I connect search intent with smart content and clean site architecture so both Google and real users are happy. Crawling, indexing, ranking, converting organic traffic: that's my world.
Operating globally from Dubai. Unexus AI is registered in the UAE and serves clients across the Middle East, India, the UK, and the US. SE Digicon, our parent company, has been operating in India since 2015.
Direct access to the team. A real reply within 24 hours. No lock-in contracts — ever.
- A free 30-minute call to start
- A real reply within 24 hours
- No contracts, no pressure